Industry 4.0 is revolutionizing the way companies control, improve, and distribute their products and services. Manufacturers are integrating new technologies, including AI and machine learning, cloud computing & analytics, and the Internet of Things (IoT) into their production facilities and across their operations. Moreover, the market has become more open due to the support of digital technology and Indonesia has become part of the global market. Therefore, human resources with the ability to meet the needs of today’s workforce are urgently needed. The curriculum at the Faculty of Business has been designed and adapted to the demands of the Industry 4.0 era and the current state of global business. For example, the use of software as well as digital technology support/discussion for various subjects such as accounting, financial management, operations, human resources, marketing, research methods, and business strategy. The programs offered are International Class with Bachelor’s of Accounting and mirroring bachelor’s S1 from Sampoerna University and Bachelor’s from the University of Arizona. 9 of 10 Sampoerna University graduates get employed within 3 months after graduation.
To become an internationally recognized Faculty of Business by 2030 by developing entrepreneurial values, leadership and social responsibility that can contribute to the nation’s growth.
Faculty of Business Sampoerna University provides education that develops its graduates to have global insight, entrepreneurial spirit, leadership spirit, and a sense of social responsibility, so that they are able to contribute to the development of Indonesian society and business in the level of local, national and international including organizing superior business education by combining innovative science-based academic programs, produce quality research in the field of business to support sustainable community development, carry out community service activities in the business areas, and organizing education management and cooperation with governance in accordance with the principles of good university governance.
A purpose built educational portfolio that focuses on delivering academic programs that align with the nation’s demand for highly-trained individuals to fill high-demand jobs in the business management, banking and financial services sectors. Programs in FOB are designed to meet the nation’s talent shortage and insure that all of our students are well-positioned to compete for jobs in Indonesia and abroad. According to Boston Consulting Group, the shortage of highly-trained managers at all levels required to fill jobs in Indonesian firms is already acute. FOB graduates have over 100% employment rate within 2 months of graduation.
The language of instruction is English to prepare students for jobs with leading multi-national corporations.
Learn from the best faculty. Over 75% of faculty in FOB hold doctoral degrees. This is over 5x the average for other FOB’s in Indonesia. Many of our faculty also have degrees from foreign universities—providing them with a unique, international perspective that enriches the learning experience for our students. Students also benefit from numerous visiting lecturers from the United States who provide guest lectures on a regular basis at SU.
One of the few Faculty in Indonesia to offer a concentration in finance and banking,
accounting, entrepreneurship, and digital marketing.
As part of a unique partnership with one of the most reputable banks worldwide to improve financial literacy and banking education in Indonesia, the curriculum has been developed in close partnership with banking experts to align with the current needs of the banking and financial sector in Indonesia.
Entrepreneurship and digital marketing programs exist to answer the current massive demand for human resources in this field. Our curriculum combines coursework and real-world application, giving the students first-hand experience in understanding the entrepreneurial principles and the fundamental marketing knowledge that are intertwined in their real-life application.
Real-world, experiential learning opportunities are provided by monthly CEO Talk Series (where leading CEO’s visit Sampoerna University and participate in a Q&A session with faculty and students), Company Visit Series (where students visit leading companies in and around Jakarta), Internship Opportunities in prestigious companies (such as The Big 4 Financial Firms (Deloitte, KPMG, PWC and E&Y), Unilever, 3M, Leo Burnett, etc), Investment Gallery and a Business Simulation exercise where students plan their own business and have it reviewed by an outside panel.
A unique study abroad opportunity for business students as part of our partnership
with universities in the U.S., students in FOB have the ability to study abroad and
earn credits that directly applies to their degree at SU, pending one or two
semesters at our U.S. university partners.
Our academic collaboration with the University of Arizona provides students with the opportunity to earn a mirroring Bachelor of Business Administration degree from UA, in addition to an S1 Manajemen degree from SU.
Technology-enhanced teaching and learning. The teaching and learning environment integrates best-in-class digital resources that promote learning inside and outside the classroom. Technology is not just used as a social tool for enjoyment, but a powerful learning tool that allows students to create, explore and become creators of their own knowledge.
Curriculum that meets international standards—the curriculum offered by FOB at Sampoerna University has been co-developed to not only meet the national requirements (for the S1-Sarjana) but to exceed them by meeting American standards. FOB students have the opportunity to earn a U.S. Associate’s degree and/or Bachelor’s degree. All of our Indonesian S1 degrees include U.S. Diploma Supplements from leading American universities.
Dr. Wahyoe Soedarmono, Ph.D.
Dean of Faculty of Business
Ph. D. Finance and Banking, Univ. De Limoges, France.
Pananda Pasaribu, Ph. D.
Head of Management Study Program
Ph. D. in Finance, The University of Leeds, United Kingdom
Andrey Hasiholan Pulungan, M.Comm., Ak., CA., CPA (Aust.)
Head of Accounting Study Program
Master of Commerce in Accounting , Australian National University, Australia, 2009
Christian H. Pangaribuan, M.B.A.
International Relationship Coordinator
Master of Business Administration, University of New Haven, USA.
Dr. Muhril Ardiansyah
Ph. D. in Agricultural Economics, Oklahoma State University, USA.
Sentot B. Prayitno, MM
Master Degree from PPM School of Management
Tri Wismiarsi, Ph.D
Doctoral Degree From Monash University, Australia
Kenny Fernando, M.S.Ak
Master of Science in Accounting, University of Indonesia, Indonesia
Silvia Eka Putri, M.Ak., CAP
Master Degree: Accounting Bina Nusantara Graduate Program
Arnaldo Purba, Ph.D.
Ph.D in Commerce, the Australian National University