A culture of Entrepreneurship is part of Sampoerna University’s DNA

Faculty of Business

(In Collaboration with The
University of Arizona)

Our history, resources and experience in entrepreneurship makes it the place to learn not just how to start up, but how to finish strong. The degree in management with a concentration in entrepreneurship combined with coursework and real-world application of entrepreneurial principles through our business incubator, business case competitions and our cooperation with Blue Ocean will help students to gain a deep understanding of strategy options for starting a new business. We also bring the nation’s most successful entrepreneurs to SU on a regular basis in our CEO Talks and Founders in Action where they share their challenges and successes with the university community.

The management degree with a concentration in entrepreneurship gives you the latest ideas in new venture creation, financing, growth and innovation. Students in this program can also earn a degree from the University of Arizona —one of the leading universities in the world. 9 out of 10 graduates get employed 3 months after graduation

Vision & Mission

Taking up Entrepreneurship concentration area will prepare you for careers as :

  • Entrepeneur
  • Intrapreneur
  • Business Manager
  • Product Manager
  • Investment Manager
  • Business Consultant
  • Business Intelligent Analyst

Vision & Mission


To become an internationally recognized study program by 2030 in the area of Management by developing the values of entrepreneurial, leadership and social responsibility that can contribute to the nation’s growth.


  • Providing excellent Management education by combining innovative science-based academic programs.
  • Produce good quality research in the field of Management to support the sustainability of community.
  • Carry out community service activities in the field of Management.
  • Organizing education Management and collaboration according to the principles of good university governance.


Program Educational Objectives

  • To produce internationally competitive Business Management graduates who can become ethical business people or entrepreneurs and can lead with integrity.
  • To produce Business Management graduates with strong communication and collaboration skills who can act and think globally.
  • To produce applied scientific and research works that can contribute to the field of business at the regional, national and international level.
  • To produce Management graduates who have a sense of responsibility for national social and economic development to improve the quality of life through their work and service.
  • To develop a strong alumni network of talented graduates who can share their experience and expertise for the betterment of others.

Program Learning Outcomes

  • Apply essential content knowledge regarding the management of self, others and organizations.
  • Analyze and improve knowledge and skills with a self-development profile.
  • Conduct an analysis of stakeholders and formulate ethical business decisions.
  • Assess teams to facilitate and improve teamwork and team performance.
  • Execute a project to achieve task and person-focused objectives.
  • Perform a strategic analysis appropriate to a variety of organizational environments.
  • Conduct analysis of organizational environments to introduce elements of innovation and best practices.